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WWF Japan

About US

What is WWF’s mission?

WWF (World Wide Fund for Nature) is one of the world’s largest conservation NGOs (non-governmental organization). It was established in Switzerland in 1961 with a purpose to protect endangered wildlife. Since then WWF has gradually expanded the activities to cover wider range of biodiversity conservation -- from forest or coral reef ecosystems to climate change. Having WWF International, its secretariat, in Switzerland and offices in over 50 nations, WWF operates globally in over 100 nations.

WWF network

Secretariat WWF International (Gland, Switzerland)
Founded September 1961
President Emeritus Prince Philip, Duke of Edinburgh
President Yolanda Kakabadse
Director General Marco Lambertini